Paid Media Data Solution Architect Associate at Citi
Irving, TX
$87,360–$131,040from the description
Aug 3, 2026
Irving, TX
Sep 24, 2026
What this job asks for AI summary
This role at Citi designs, implements, and maintains data solutions that move first-party customer and audience data across MarTech and AdTech platforms. Day-to-day work spans building and documenting end-to-end data flows, managing audience onboarding and activation pipelines, enforcing data governance and operational controls, and serving as a technical liaison between marketing, data engineering, analytics, compliance, and platform partners. It suits someone with hands-on experience in data integration, ETL, and marketing data ecosystems.
Senior level · 5+ years · Dallas-Fort Worth-Arlington, TX · Full-time
“or” means any one of them counts — you don't need all of them.
We read this from the posting text with AI. Skim the description below before ruling yourself out.
How this req sits in the market our data
Roughly 510 people in the Dallas-Fort Worth-Arlington, TX area plausibly meet what this posting asks for (database architects). range 380–660
Applicant volume Heavy — This req sits in a large pool with little in its requirements to thin it, and auto-apply tools fire at everything in the occupation. Applying early and leading with the rare skills below is what gets read.
Most people in this occupation already list these. Still required — just not what gets you shortlisted.
What the occupation pays Median $158,173 (middle half $132,644–$169,109). This posting is about at that midpoint.
Estimated from BLS employment for this occupation and area, per-skill prevalence across our listing corpus, and published wage benchmarks — as of Aug 5, 2026. It is a model, not a headcount.
Why we read it this way (6)
SOC classification is a judgement call: the role is titled 'Architect' and centers on designing data flows and integration solutions (pointing to 15-1243 Database Architects), but a significant portion of the work involves operational data distribution, audience activation monitoring, and marketing analytics reporting, which overlaps with 15-2031 Operations Research Analysts. 15-1243 was chosen because end-to-end data architecture design and integration are the primary deliverables.
The degree requirement states 'Bachelor's or equivalent experience,' which means no formal degree is hard-gated; a bachelor's in a relevant field is listed only under Preferred Qualifications.
LiveRamp is listed under Preferred Qualifications with 'or similar' language; alternatives reflect comparable identity resolution and data connectivity platforms in the AdTech/clean-room space.
The posting names MarTech and AdTech ecosystems broadly as required familiarity but does not gate on any single named platform beyond SQL and ETL processes; DSPs, CDPs, and cloud platforms appear only under Preferred Qualifications.
Experience range is stated as 5–8 years; the overall years minimum is set to 5 (the lower bound).
Ignored 1 non-technology phrase(s) as skills (responsibilities/concepts, not named tools): data governance.
Read the full posting
The employer publishes the full description on their own site — read it there ↗. Or sign in to read it here — it's free, and it also lets you track this application.